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Crafting Argentina Experiences · One Journey at a Time

we make good memories

The story behind Argentina Pura

A travel company is a promise: someone will take care of your trip as if it were their own. This is who is making that promise, and how we got here.

How we got here

2003

It starts behind a counter in Buenos Aires

Our founder, Nicolas Iemolo, began studying Tourism at CEPEC in Buenos Aires in 2003, and a year later he was already selling trips at a local travel company. Four years of listening to travellers taught him the first lesson that still shapes Argentina Pura: people do not buy destinations, they buy answers to the questions that worry them.

2008

Mendoza, wine, and the art of hosting

In 2008 Nicolas moved to Mendoza to work in tourism and hospitality at Achaval Ferrer, one of Argentina's reference wineries. Receiving guests from all over the world for five years turned a salesman into a host. In 2009, while still at the winery, he co-founded SAK Wine & Travel, a receptive agency specialized in wine tourism that still operates in Mendoza today.

[ FOTO: tú en la bodega o viñedo, Mendoza · 800×450 ]
2021

Argentina Pura is born

After 18 years in the industry, Nicolas founded Argentina Pura with a simple idea: instead of selling packages, design each journey around a theme the traveller chooses. Wine, mountains, wildlife, food, or all of them at once. Argentina Pura SL was established as a licensed travel agency in Spain, so every trip is protected under European consumer law.

Today

A small team that travels its own country

We remain deliberately small: a founder who still spends part of every year on the road checking hotels, restaurants, and connections; a content team that researches and writes our guides; and an operations team in Argentina that runs the trips on the ground. You will always know who is taking care of you, by name.

The people behind your trip

Nicolas Iemolo

Nicolas Iemolo

Founder & General Manager

In Argentine tourism since 2003. Tourism Technician, licensed Tour Guide, and partner at SAK Wine & Travel.

Meet Nicolas →
Paula Brandi

Paula Brandi

Travel Content Writer

Sociologist and strategic communication specialist. Writes our destination guides, reviewed by the founder.

Meet Paula →
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The operations team

On the ground in Argentina

Local guides, drivers, and coordinators in every region: the people who turn an itinerary into a trip that simply works.

Why travellers choose us

A theme, not a package

Your journey is designed around what you love: wine, trekking, wildlife, food, photography. The route serves the theme, never the other way around.

A dedicated team, by name

From first email to airport goodbye, the same small team is assigned to your trip, and you know each of them by name. No call centers, no ticket numbers.

Tested in person

Hotels, wineries, and connections we recommend have been checked by our own team on the ground, season after season.

Honest advice

If a season, route, or lodge is not right for you, we say so. A good trip starts with saying no to the wrong options.

Our selected providers

A tailor-made trip is only as good as the people who deliver it on the ground. We work with a short list of providers in each region, built over 20 years in the industry, and we keep it short on purpose.

Visited before recommended

Every hotel, lodge, and estancia on our list has been checked in person by our team, and gets re-checked when ownership or management changes.

Wineries with a table for you

In Mendoza and Salta we work directly with the wineries, from family projects to reference houses, so tastings and lunches are arranged with the people who make the wine.

Licensed local guides

Guides and drivers are licensed professionals from each region, chosen for how they host, not just what they know. Many have worked with us for years.

Earned, not paid

No provider pays to be on our list, and whoever stops meeting the standard leaves it. Our only commission is your trip going well.

Verify us

Licensed agency

Travel agency licence C.I.AN 297593-3, registered in Andalusia, Spain.

Legal entity

Argentina Pura SL · CIF B67787275. Your booking is protected under European consumer law.

Real people

Founder and writers with public profiles, verifiable credentials, and names on every article.

Talk to us

+34 951 637 702 · nicolas@argentinapura.com · Monday to Friday, 9:00 to 17:00 CET.

creamos buenos recuerdos · we make good memories

Tell us the theme of your journey

We will design the rest around it: route, hotels, tables, and timing, with a dedicated team taking care of everything.

Start your tailor-made trip