Due to my professional background, I have extensive skills in the identification and characterization of target audiences, which allows me to understand the needs, preferences and specific behaviors of each segment, in order to design effective strategies that contribute to the success of the organization’s communication goals.
I work in the creation of digital content and the design of narratives for companies in the travel and tourism sector, contributing significantly to the promotion of destinations, services and exclusive experiences, generating a positive impact on brand perception.
Throughout my career, I have acquired solid experience in project planning and management, and I am passionate about research and data analysis, especially oriented to the development of user-centric products.
My experience encompasses the development and implementation of sustainable practices in processes, for building solutions that generate positive impact both socially and environmentally.
Always committed to designing effective solutions, I am dedicated to address challenges and contribute to the growth and development of teams and organizations with a holistic and sustainable approach.
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